PACKAGE DESIGN

Photoshop, 3500 x 2300 px, 28 - 29 Jun, 2022

The packaging design for Softy Bamboo emphasizes sustainability, playfulness, and approachability.
Inspired by the natural texture and structure of bamboo, the cylindrical form echoes both bamboo stalks
and toilet paper rolls—reinforcing the brand’s core concept. Bright, vibrant colors and adorable panda illustrations
add a friendly, engaging tone, making the product stand out while also conveying its eco-conscious message.


Every detail, from the materials to the visuals, is designed to reflect Softy Bamboo’s mission:
protecting nature and wildlife while offering a fun, sustainable alternative to conventional toilet paper.